Founder of Saudi luxury jewelry, watches platform CLÉ talks brick-and-mortar opening

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DUBAI: Saudi entrepreneur Yasmine Alshathry is opening the first brick-and-mortar store for her e-commerce platform CLÉ – dedicated to fine jewelry and watches – in VIA Riyadh on Oct. 7.  

Alshathry, who launched her platform in 2013, took a trip down memory lane with Arab News, looking back at how she started CLÉ and what she is doing to grow the brand.  

“The journey began long before 2013, back when I was in middle school where frankly I was fortunate to be surrounded by people of taste and culture who wore beautiful mechanical watches,” she recalled.  

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